Moroccan rugs are far more than floor coverings—they are woven stories, carrying the heritage, traditions, and artistry of Morocco’s diverse regions. Each rug is unique, handcrafted by skilled artisans using techniques passed down for generations. From the minimalist beauty of Beni Ourain rugs to the colorful vibrance of Boujaad and the sustainable creativity of Boucherouite, every style reflects a different aspect of Moroccan culture.
In this guide, we’ll explore the origins, meanings, and design value of Morocco’s most iconic rug styles, and discover why they continue to inspire homes across the world.
Beni Ourain Rugs – Minimalism from the Atlas Mountains
The Origins of Beni Ourain Weaving
Beni Ourain rugs come from the Berber tribes of the Middle Atlas Mountains. Traditionally woven from the soft wool of mountain sheep, they feature natural ivory tones with simple geometric lines. These patterns are never random—each line and diamond reflects a story, a protection symbol, or a memory of the weaver.
Why Their Neutral Palette Fits Modern Homes
Today, Beni Ourain rugs are celebrated for their timeless minimalism. Their neutral tones pair beautifully with Scandinavian, bohemian, and contemporary interiors. They bring warmth and texture without overwhelming a space, making them one of the most sought-after Moroccan rugs worldwide.
👉 Explore Labboho’s handwoven Beni Ourain rugs.
Boujaad Rugs – Bursts of Color and Tradition
Symbolism in Boujaad Motifs
Originating from the Haouz region, Boujaad rugs are known for their bold pinks, reds, and oranges, often combined with symbolic motifs. These designs can represent fertility, love, spirituality, or protection. No two Boujaad rugs are alike—each is a one-of-a-kind expression of the weaver’s creativity.
How Boujaad Rugs Brighten Bohemian Interiors
Boujaad rugs are perfect for those who want a statement piece. Their vibrant palettes bring warmth, joy, and character into any room. Whether styled in a modern loft or a cozy living space, they serve as both artwork and storytelling.
👉 Discover Labboho’s Boujaad collection.
Boucherouite Rugs – Sustainability in Design
Recycling & Storytelling Through Textiles
Boucherouite rugs embody Morocco’s spirit of creativity and resourcefulness. Made from recycled textiles—wool, cotton, even nylon—they emerged in rural areas where wool was scarce. Each rug becomes a vibrant patchwork of color, material, and history.
Styling Boucherouite Rugs in Contemporary Spaces
Their playful mix of tones makes Boucherouite rugs ideal for eclectic, bohemian, or modern homes. They fit effortlessly as a wall hanging, bedside rug, or bold centerpiece, celebrating sustainability through design.
👉 Browse Labboho’s curated Boucherouite rugs.
The Meaning Behind Moroccan Rug Symbols
Moroccan rugs often feature ancient Amazigh (Berber) symbols. These motifs are woven messages—forms of storytelling that communicate life experiences, hopes, and protection.
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Diamonds → fertility, protection, and the female form.
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Zigzags → rivers, journeys, or spiritual paths.
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Crosses & Stars → balance and guidance.
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Lines → continuity, heritage, and life cycles.
Each rug is essentially a coded storybook, where symbols transform homes into living galleries of culture.
Conclusion: A Legacy Woven into Every Thread
From the quiet elegance of Beni Ourain to the joyful vibrance of Boujaad and the eco-friendly artistry of Boucherouite, Moroccan rugs are timeless works of art. They carry centuries of tradition, creativity, and symbolism, making them more than décor—they are heritage woven by hand.
If you’re looking to bring authentic Moroccan spirit into your home, explore Labboho’s curated collection of handwoven rugs and artisan décor.ù
👉 Check our presentation on our 1st post